I conceptualized and illustrated this sweepstakes logo for a credit card company. The theme was mobile interaction with cardholders, and the name of the sweepstakes plays off of the popular 80’s song, “Let’s Get Physical”. The dog is a characterization of the company mascot. Many digital elements were created for this campaign using the logo I created, including website banners, app images and an online game.
Skills used: concept development, illustration, branding, layout design



